Website Design Ideas and Trends of 2016


Website Design Doha Qatar

Some website trends go as quickly as they come, and others stick around for awhile. What kind of design trends can Qatar businesses expect this year? The trend of users migrating from desktop searching to mobile searching is continuing to grow. This will be a major factor in many of the designs coming out in the near future. It’s at the point now at which mobile-friendliness is one of the fundamentals of web design.

If you are looking for some new ideas for Qatar website design in 2016, here are some of the trends:

Flattened designs

Website trends are going to continue flattening out. The flat design is going to be a dominate aesthetic throughout this year. Part of this reason is because lack of bevels makes a logo easier to view on a small display. A web page also loads faster when there is a flat design. Expect other elements such as images, icons, charts, etc. to get even flatter.

Full-screen forms

More apps and sites are going with full-screen input screens instead of just having a small form displayed on a portion of the page. Since more people are using touch screens, it makes sense to have a user-friendly design element that allows for users to easily type out words on the virtual keyboard with their finger. Full-screen forms also prevent the user from accidentally selecting the wrong option since the check boxes and buttons are large.

Long scrolling

A long, vertical design is now the norm with 2016 websites. It is no longer viable to place all important elements above the fold or to have multiple pages. Most internet users these days are accustomed to long scrolls on their mobile devices. This technique works particularly well for Qatar businesses that want to keep visitors paying attention through the use of storytelling. You can break the scroll into clear sections if you want to mimic a multi-page website in Qatar .

Greater focus on interactions

Designers are beginning to spend more time working on prototyping in the browser in order to focus on interactions rather than layout. Up until recently, the limitations of prototyping tools have been challenging to test with real, dynamic content. Now, there are many plug-ins to address this problem. Designers can now actually focus on interactions while working on the coding rather than taking the time to move content and information around. As a result, there are going to be many more techniques used to interact at a micro-level.

Bolder colors

In recent years, apps and websites have been sticking with web-safe colors for the most part, including muted colors, blues, and reds for notifications and alerts. This coming year, this trend may very well come to an end. The replacement will be a greater variation in brand colors – particularly bold and saturated colors that appear fluorescent or neon.

Small animations

When there are an increasing number of sites featuring a flat and vertical scrolling design from looking alike, tiny, subtle animations can be placed throughout the page. These animations can be used to allow users to carry out certain tasks smoothly and efficiently.

These are a few of the trends you can expect to be popular this upcoming year. Keep these design ideas in mind when working on a website that will attract Qatar visitors.

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5 Trends That Are Going Strong in Doha Qatar


How trendy is your website design? Does your interface include some of the most visual and user-friendly tools of the year?

It’s not too late to jump on some of the hottest design trends of 2016. (Most of these concepts are rather timeless and will carry into next year.) Here, we’re going to take a look at five trends that have been going strong all year and look ahead to a few things that will likely shape the 2017 design landscape.

2016 Trends Going Strong

Return of the Scroll

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The scroll made a triumphant return in 2016 and we can credit it to mobile user patterns. Small screens make scrolling a necessity, and user returned to it when interacting with desktop websites as well.

And that’s a good thing.

The return of the scroll as an accepted user pattern provides more flexibility in the design and gives you more chances to interact with each visitor. Think of all the opportunities to play games, include scrolling features (parallax!) and develop other creative ways to tell your story.

There are a few tricks that you’ll want to consider when going back to the scroll:

  • Tell users what to do. With interactive elements, give users a visual cue so they know how to proceed; a scroll arrow or “Scroll” instruction is adequate.
  • Use the scroll purposefully. Don’t add effects just because you can. Users will only scroll if you give them good reason to.
  • Use that extra above-the-scroll space to take a risk or do something bold visually. Delight users with a strong image, video or messaging.
  • Don’t make it too difficult. Fancy scroll actions (such as left to right scrolling rather than up and down) can seem cool, but often confused users.
  • Think about the complete experience when it comes to scrolling. Is it better than clicking for your content? (The answer should be yes if you are planning a long-scroll website design.)

Container-Style User Interface Elements


Thank you, material design for re-introducing web designers everywhere to the container element concept. These container elements, mostly employed in the form of cards, are popping up everywhere and they make a lot of sense for responsive design.

Cards are a helpful way to organize information, based on the one element per container theory. Each box asks the user to do one thing, whether it is to click on a video, enter an email address or buy an item.

One of the most usable features of cards – and likely why they are so popular – is that they can work with any visual plan. You don’t need to design for the element. It can match any interface, allowing users to integrate cards into a design without having to change the visual concept.

Hidden Navigation Patterns


Designers have been arguing over the hamburger icon almost since its debut. Like it or not, one thing is certain it was the first step toward hidden and pop-out navigation patterns for all device types.

Now here’s why there is an argument over this tiny icon: Does hidden navigation make a website difficult for users? Do they not know where to go or what to click? (The answer probably depends on your side of the argument.)

There are some distinct design pros with hidden navigation:

  • Lack of traditional can streamline the visuals, making it cleaner.
  • Interesting navigation patterns are one more way to engage and delight users.
  • People don’t really use the navigation anyway, and prefer robust search.
  • The hamburger icon (and other similar treatments) have been along long enough that users understand how to interact with them.

And a few cons as well:

  • Navigation can get completely lost.
  • While the pop-out pattern works and is commonly accepted on mobile devices, desktop users prefer standard navigation.
  • The navigation is always hidden, resulting in a new click every time you want the menu.
  • There is less opportunity for people to “discover” content through navigation.

While the hamburger icon is not the only option for hidden menus, it is still one of the most popular. If you are thinking about using this trend, consider your audience and their web-savviness before making the change. Some of the best examples of hidden nav now come with instructions or a mash up of traditional and pop-out menus, with a few main options and a full menu that’s hidden.

Bright Color Schemes

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The bold, flashy color schemes associated with flat and material design have crept into design patterns of all styles. (And that’s a good thing.)

Bright color schemes are engaging and can help users feel a certain way when they interact with the design. (Typically bright, saturated hues are connected with happiness and desire much more than darker counterparts.) Color can help bring focus to your message and make users want to emotionally connect with the brand.

Here’s the big part of the trend: Bright color is fun! Many users visit websites for their entertainment value, whether it is to waste a few minutes while waiting in line or to share something with a friend, bright color schemes encourage those behaviors.

What’s nice about the trend is that in addition to the blues and greens that are commonplace, the trend has encouraged more designers to take changes with pinks, oranges and purples. The result is a fun, bold, eye-catching visual presence that draws users in.

#WebDesignQatar #WebDesignDohaQatar


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How to Optimize Images used in website design for the Best User Experience in Qatar ?

While it’s easy enough to remember Google’s biggest algorithm changes in recent years and the far-reaching effects of each, you may not realize that Google’s famous proprietary algorithm changes hundreds of times per year.

Google and others include page load time and site speed in their rankings for key design metrics. This means image optimization cannot be overlooked in your web design and development processes.

Taking time to optimize images is a win-win for both SEO and user experience. As with every other aspect of web design, image optimization is partly intuitive, partly data-driven best practice, and overall A/B-testable. Web designers should follow these five image optimization best practices:

1. Move image optimization into the initial design phase of the project.

Making decisions about size, complexity, and selection of images at this stage can help ensure that pages aren’t overly “heavy” when they launch.
For example, while not specifically an “image” optimization, the use of a large number of web fonts can add greatly to page load time as browsers load these assets. For an optimal UX, limit your selection of web fonts.

2. Select the appropriate file format for the type of image you have.

The number one mistake designers and developers make is using either the wrong or the same image format for every image on a site. Follow these suggestions to determine the correct format for a given image:

  • Photographs should almost always be JPEG files, as should other complex images with thousands (or millions) of colors, subtle color gradations, and no need for image transparency.
  • Vector images with minimal complexity are often best served as SVG (Scalable Vector Graphics), which offers the bonus of being able to scale images for desktop, tablet, mobile, and retina displays with no loss of quality using a single web asset.
  • Logos, illustrations, icons, and similar images that have fewer than 256 colors are typically best optimized in GIF, as long as they require only mask-based transparency.
  • The versatile PNG format is necessary for images that require alpha transparency and layering. PNG files tend to be larger than the other formats, depending on how well they are optimized.
  • Simple motion without sound — and smaller than a few hundred pixels in height and width — are often best produced as an animated GIF rather than a video file.
  • A large library of vector-based icons that change infrequently may be best served as a CSS2 web font in a format such as TTF/OTF or WOFF.
  • In some cases, drawing or animating content via CSS and JavaScript can be a significant optimization.
  • For collections of images related to a website’s user interface, navigation, and general browser layouts, you may achieve further optimization creating a single larger image “sprite” with all these images and then select appropriate image assets out of that via CSS or JavaScript. This can reduce the number of round trips and new connections required by the browser, although this is likely to become less important as HTTP/2 adoption increases.

3. Optimize images by eye.

Once you’ve chosen the appropriate format, eyeball it to make sure that the image is as compressed as possible without sacrificing quality.

JPEG files employ lossy compression, which means that you must balance quality and file size when optimizing. The difference between a “maximum” 100 percent quality JPEG and a “low-quality” 30 percent JPEG can be astounding. Try taking the quality down low and then dialing it up 10 percent at a time until you reach an acceptable level. Be sure to double-check against the original asset for a final test.

To optimize GIF files by eye, use the minimum number of colors necessary to display your image and test different color palette sizes for quality. The difference between a 16-color GIF and a 256-color GIF can be many kilobytes. Depending on the image, you may be able to reduce the palette a bit further to save space.

When optimizing PNG files, try to use PNG-8 formats wherever possible. These limit you to a 256-color palette, but with the benefit of a significantly smaller file size than a PNG-24 file. Recent tools, such as ImageAlpha, optimize alpha transparency in PNG-8 images, in part by converting them to PNG-8 images that include alpha transparency.

In addition to your typical design tools, ImageOptim is an exceptional application for optimizing PNG, GIF, and JPEG images. Using this tool can easily cut your total image load time in half.

4. Determine what’s best for your website.

Every website, scenario, and audience is different, so there isn’t a specific number that your images should add up to.

The most accurate way to determine this is to calculate the total page weight for your site by summing the size of all of the assets (HTML, CSS, JavaScript, images, video, and others). Then you can use a calculator tool to find out how long content may take to download to your users’ browsers. Note that actual download and render time may vary by 25 to 50 percent more than this estimation.

Having said that, use images under 200KB when possible — smaller file size is always better! Try to get your total page weight well under 1 megabyte.

5. Give those images meaningful names.

Even though we are primarily talking about file size optimization for images, don’t forget the basics. Website images named “red-shiny-car-part.jpg” contain more SEO information than “image1.jpg.”

Effective image optimization looks like a high-performing, quick-loading, mobile-responsive user experience. Other than that, it depends on the site. Engaging, compelling websites like Wolf-Gordon,Bryan Cave, and Winston & Strawn make use of optimized images throughout for an exceptional UX. While great image optimization impacts site performance and factors in SEO, most companies are most concerned with making a positive impression on their visitors. As with any first impression, the most appealing experiences starts with optimal imagery.

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